Digital typography
for three-dimensional spaces



21 April 2023

Speaker:

Maximage

David Keshavjee

FIELD.IO

Paul Brenner & Margot Hofmans

Ricardo Meyer

Maximage
Julien Tavelli & David Keshavjee
© Maria Trofimova

Maximage is a swiss design studio established in 2009 by David Keshavjee and Julien Tavelli, then joined by Guy Meldem and Daniel Haettenschwiller. The studio is working as a collaborative team in the field of corporate identity, typeface design, website, editorial, art direction and colour consultant. Maximage’s practice offers a reflexion about today’s production process in digital and print design. Their recent commissions include books for Louis Vuitton, Palace Skateboards, Nike and Kunsthalle Basel. They are also publishing new typefaces on their platform Maxitype.

Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019
Weltformat-Festival – Edition 2019

Field.io
Paul Brenner

Margot Hofmans
FIELD is a contemporary creative office that delivers Future Aesthetics + Computational Innovation to global brands, for seamless and integrated experiences and storytelling. Margot Hofmans and Paul Brenner are designers and part of FIELD since many years. With them being a fundamental part of the creative implementation of projects, they will provide insights into ideation, research and development as well as in their daily working practices. At Further Reading they will investigate their relationship with type in digital space with a focus on form and pattern and how type can be treated as assets, objects or obstacles.

Adidas Running Lab
Adidas Running Lab
Adidas Running Lab
IBM – Think conference 2019
IBM – Think conference 2019
IBM – Think conference 2019
IBM – Think conference 2019
IBM – Think conference 2019

Graphic AR-Lab
Ricardo Meyer

In the Graphic Augmented Reality Lab, the potential of augmented reality (AR) for design is explored at the interface of digital and analogue media. With this new lab, the Department of Design is further developing  its research and teaching offerings in the direction of digital transformation and providing a variety of opportunities to design  future-oriented AR content. Ricardo Meyer used to support the responsible professors Klaus Dufke and SvenVölker as workshop manager.

student project
student project
student project
student project